To get the most accurate profit estimate, follow these guidelines when entering your data:

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• Cost per Unit: Enter the price you pay for one product, including manufacturing or wholesale costs.

• Shipping Cost per Unit: Include the cost of shipping each item to Amazon or customers. If using FBA, check Amazon’s fulfillment fees.

• Product Weight & Size: Provide accurate measurements, as these affect shipping and storage fees.

• Product Category: Select the correct category to apply the right referral fee (Amazon charges different fees per category).

• Advertising Cost per Unit: If unsure, a common range is $1.50 – $2.50 per unit.

• State Tax: Only enter if sales tax applies in your location.

• Expected Sales per Month: Estimate based on your market research. Many new sellers start with 100 – 500 sales per month.

• Return Percentage: Most products have a return rate of 5 – 10%, but fragile or high-ticket items may have higher rates.

• Selling Price per Unit: Research competitor prices to set a competitive and profitable price.

Once all fields are filled, click “Calculate” to see your estimated profit.